Sep Seyedi co-founded mobile marketing firm Plastic Mobile in 2007 after recognizing a growing divide between the mobile space and creative experiences. Five years later, Sep continues to lead his award-winning firm to build first-in-kind mobile and tablet experiences for great brands like Rogers, Pizza Pizza, AIR MILES, ING DIRECT and Beyond the Rack. Sep’s diverse portfolio, passion and perseverance have made Plastic Mobile a competitive firm that prides itself in being the best at engineering mobile technology to craft meaningful and engaging experiences.

Sep is passionate about combining innovative mobile technologies with the physical world. Prior to starting Plastic Mobile, Sep led the technology team at Critical Mass, where he worked with high-profile clients such as NASA, Citibank, Mitsubishi and Michelin. He is a graduate of the Engineering Science program at the University of Toronto.